Embrace the Rich Essence of Sonora

Nestled between the Sonoran Desert and the Gulf of California, Sonora benefits from a rich blend of flavors and traditions influenced by both arid landscapes and coastal bounty. This dynamic region offers a culinary treasure trove, where indigenous ingredients and traditional techniques come together to create distinctive and vibrant dishes. Its cultural heritage, rooted in a history of diverse influences and local customs, adds depth and authenticity to its cuisine, making Sonora a true epicenter of Mexican gastronomy and culture.

A Hidden Culinary Treasure Ready to be Unveiled to the World

Sonoran Hospitality Brands invites other visionaries to join us in our mission to bring the rich culture and cuisine of Sonora to the nation’s capital. Together, we can celebrate and share the authentic flavors and vibrant traditions of Sonora with a wider audience, creating memorable experiences and building a legacy of culinary excellence. Let's collaborate to make Sonoran culture a cornerstone of Washington, D.C.'s culinary scene.

Authetic Culinary Excellence

Sonoran Hospitality Brands is dedicated to authenticity and quality in every dish. Our chefs preserve and innovate traditional Sonoran recipes, offering a dining experience that is genuine and exceptional. This commitment to culinary excellence delights our guests and fosters a loyal customer base, driving consistent revenue growth.

Strategic Market Positioning

Our strategic entry into the Greater Washington, D.C. upscale dining and premium spirits market places us at the forefront of a growing culinary scene. With increasing demand for unique experiences, Sonoran Hospitality Brands is positioned to capture a significant market share. Our brands' distinct appeal ensures sustained interest and loyalty from diners and spirits enthusiasts.

Community and Cultural Engagement

Sonoran Hospitality Brands is deeply committed to community and cultural engagement. By partnering with local nonprofits and supporting initiatives for economic empowerment and cultural preservation, we positively impact both our customers and the community. This commitment enhances our brand reputation and fosters loyalty and support, contributing to long-term success and stability.

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Facts

The U.S. Catering Industry by the Numbers

$12.2 Billion

Value of U.S. catering industry in 2023

6.2%

Compound Annual Growth Rate (CAGR) by 2032
($124.36 Billion)

8%

Average profit margin

15%

Increase in client retention for companies implementing sustainability practices

40%

Of the catering market is in corporate accounts

70%

Of consumers now prefer catering services that offer organic or locally sourced options

Bacanora: Unlocking Growth in the Agave Spirits Market

The tequila market is currently experiencing saturation, with over 2,000+ brands and offerings flooding the market and intensifying competition. This overabundance has made it increasingly challenging for new entrants to gain a foothold and differentiate themselves. In contrast, Bacanora—a lesser-known agave spirit from México’s Sonoran region—presents a unique opportunity for growth. With its rich heritage, distinct flavor profile, and relatively low market penetration, Bacanora is poised to capture the interest of consumers seeking novel and premium alternatives to tequila. As the demand for diverse and high-quality spirits continues to rise, Bacanora stands out as a promising investment with significant potential to carve out its niche in the U.S. spirits market.

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Agave Angustifolia

Main plant used to produce Bacanora (also called Agave Pacifica or Agave Yaquiana)

1915

Banned by Sonora governor General Plutarco Elías Calles

1992

Ban lifted after 77 years

2000

Denomination of Origin (DO) bill issued by Mexican government

2006

Regulatory council (Consejo Sonorense Regulador del Bacanora) established to regulate quality and commerce

Market Comparison: Tequila

Fastest-growing spirits category; has grown more than 700% in past 20 years

Considered one of the best business ideas in 2023

In 2022, exceeded U.S. American whiskey in value, becoming second most valuable spirits category

Set to overtake vodka in 2023

Expected to grow at a CAGR of 6.6% between 2022-2031, reaching $24.29 billion according to Allied Market Research

Cabo Wabo and Casamigos recently sold to Diageo for $700MM with potential for another $300MM on the table after 10 years

Profit Margin
19% Retail Sales
78% Hospitality Sales
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A Spirit Ripe With Flavor and Potential

We're in Love With Bacanora, the Missing Link Between Tequila and Mezcal

- Bon Appétit Magazine

If You Love Tequila,
Try Bacanora

- Food & Wine Magazine

Bacanora, the Lesser-Known Agave Spirit, Is Finally Getting Its Moment in the Spotlight

- Vine Pair

Bacanora: The Secret of Sonora

- Old Liquors Magazine